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WHAT TO DO ONCE YOU’VE LAUNCHED YOUR NEWSLETTER?
You launched.
You hit publish.
And then…
↳ No growth
↳ Not many people opening emails
↳ You’re wondering if this was even worth it
Here’s the part nobody tells you after the “start a newsletter” hype dies down:
Launching is easy.
Running it right is what matters.
And today I’m gonna show you what keeps your newsletter running 👇🏽
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🚨 OKAY BACK TO TOPIC 🚨
PURPOSE OF A NEWSLETTER
A newsletter isn’t just content.
It’s direct leverage.
→ It’s the only place you guarantee delivery
→ It’s the only audience you actually control
→ It’s the only platform where the algorithm doesn’t decide who sees you
Social media is rented land.
Email is ownership.
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“I don’t even know what to write about”
You don’t need new ideas.
You need more room for the ideas you already have.
Your newsletter works best when it:
↳ expands on what you already share
↳ adds context you don’t have space for elsewhere
↳ gives your thoughts somewhere to land
If you’re already posting, creating, teaching, or building you already have newsletter material.
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Growth isn’t about volume
One of the biggest misconceptions:
More emails ≠ better newsletter.
A healthy newsletter isn’t loud.
It’s highly engaged.
Things that help long-term:
→ sending when your audience is actually opening email
(check your active times)→ paying attention to subject lines
(they’re the hooks that get people to open those emails)→ cleaning inactive subscribers without guilt
(you don’t have to delete them, you can just segment them out so you don’t send to people who aren’t opening your emails)
High engagement happens when people feel respected, not pushed.
Also one of the other things you get to do it MONETIZE
You don’t have to monetize right away.
You don’t have to monetize at all.
But newsletters give you options:
↳ sponsorships
↳ digital products
↳ referrals
↳ direct offers
You get to decide when and how, not the platform.
Example, here’s a product I recently launched:
Your 3-Part Brand Kit: Banner, Bio & Pinned Post Master Guide
A complete breakdown of the 3 core elements that make or break your personal brand on X
If you’re starting a newsletter now…
✓ You’re not late
✓ You don’t need perfection
✓ You don’t need to overproduce
Just:
→ show up consistently
→ write what you actually care about
→ let your system compound
This isn’t about pressure.
It’s about ownership.
________
Sign up for BeeHiiv and get started now
Use this link to get a 30-day Free Trial and 20% off your first 3 months:
If you need help, you are more than welcome to hop on a call with me.
Book it here:
Beehiiv Newsletter Setup & Strategy Call
Hop on a 1-on-1 call where I help build your Beehiiv newsletter from scratch
Quick Detour for my sponsors today:
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ALWAYS ROOTING FOR YOU
SEE YOU ON THE NEXT ONE
- AUNY 🧡
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