In partnership with

You’re not “shadowbanned.”

You’re not cursed.

You’re just repeating the same engagement-killing behaviors and calling it consistency.

So here’s the fix.

Quick checklist + a 2-week plan to execute on so your engagement can improve.

Quick Detour for my sponsors today: DEEL

Check out what they are offering for my readers:

AI in HR? It’s happening now.

Deel's free 2026 trends report cuts through all the hype and lays out what HR teams can really expect in 2026. You’ll learn about the shifts happening now, the skill gaps you can't ignore, and resilience strategies that aren't just buzzwords. Plus you’ll get a practical toolkit that helps you implement it all without another costly and time-consuming transformation project.

🚨 OKAY BACK TO TOPIC 🚨

THE 5 MISTAKES THAT DESTROY YOUR ENGAGEMENT

1) Your hook doesn’t stop them from scrolling

Your first line has one job: earn attention on line two.

Fix it with this Hook Recipe:

  • Tension: “You’re doing X… and it’s why nobody replies.”

  • Contradiction: “Posting more is not how you grow.”

  • Personal + sharp: “I used to do this. It murdered my reach.”

  • Polarizing question: “Do you want likes… or do you want clients?”

▪ Rule: If your hook could be a LinkedIn headline, delete it. Read more how to write good hooks here: Good Hook

2) You’re writing at people, not to them

If your post reads like a diary entry, people will treat it like one: they’ll watch in silence.

Fix it with the “You” element:
→ Take your sentence and rewrite it so it points outward.

Example:

“Today I learned about growth on X.”
“Are you making this growth mistake on X too?”

↳ If they can’t reply easily, they won’t.

3) You post, log off, and pray

Posting then disappearing is like throwing a party and turning off the lights.

Fix it with the Warm-Up + Cooldown rule:

  • 10 minutes before you post: reply to 5–10 relevant people

  • 10 minutes after you post: reply to every comment fast

  • → PLUS: drop 3–5 thoughtful replies on bigger accounts after you post

The algo notices who shows up. People do too. 

2nd sponsor of the day: Check out what WISPR FLOW is offering for you guys:

Clear financial writing, faster

Turn spoken explanations into accurate, formatted financial copy for reports and investor comms. Wispr Flow saves editing time and keeps messaging consistent. Try Wispr Flow for finance.

4) You’re not in the right rooms

If you only talk to your followers… you only grow at the speed of your followers.

Fix it with Community Piggybacking (without being cringe):

  • → Join 1–2 Communities in your niche

  • → Comment daily (short + specific, no essay)

  • → Post something native to that community’s vibe

↳ Attention already lives in rooms. Utilize it.

5) You’re sleeping on Spaces

Text builds visibility. Voice builds automatic connection.

Fix it with the One Sharp Thing rule:

  • Join a Space that matches your niche

  • Request mic

  • Say one useful, memorable point

  • Follow 2–3 speakers you genuinely liked

  • Tag them and comment in the purple pill and say: “Loved your point about ___.”

That’s how you become familiar fast. 

3rd sponsor of the day: Check out what ATTIO is offering for you guys:

Here’s how I use Attio to run my day.

Attio is the AI CRM with conversational AI built directly into your workspace. Every morning, Ask Attio handles my prep:

  • Surfaces insights from calls and conversations across my entire CRM

  • Update records and create tasks without manual entry

  • Answers questions about deals, accounts, and customer signals that used to take hours to find

All in seconds. No searching, no switching tabs, no manual updates.

Ready to scale faster?

The “2 Weeks or Shut Up” Plan

You don’t need 47 new strategies. You need repetition… and the right behaviors.

For the next 14 days:

→ Pick 2 of these and do them daily:

  • ▪ Upgrade hooks (write 5, post 1)

  • ▪ Warm-up + cooldown replies

  • ▪ Community commenting + posting

  • ▪ 1 Space per week + speak once

Track only 3 things:

  • → Avg impressions per post

  • → Replies per post

  • → Profile visits

If those don’t move, we adjust. If they do, you keep going.

PS. I’ve been thoroughly enjoying making music. Check em out if you feel like it and pleeeease let me know what you think 😊

It’s on all major streaming platforms like Spotify, Apple Music, YouTube Music, Suno etc.


I’ll see you at the top
- AUNY 🧡

IF YOU NEED HELP WITH MONETIZING ON SOCIAL MEDIA, OR NEED A CUSTOM CONTENT STRATEGY;

Check out some of the services I offer:

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