If You’re Not Doing Outbound Replies,
Your Account is Screwed

# 1 question I get:

“Why am I not getting engagement or impressions?”

I look at their profile and see this:

☒ No one’s replying to their replies
 (no likes or replies from the one they replied to)
☒ Their posts get like 12 views and 0 comments

And yet,
They keep repeating the same dead-end routine without changing anything!

Let’s dive into what you need to do to fix this and supercharge your engagement 📈

☑ Outbound Replies

➞ Reply to smaller accounts

⤷ Larger accounts don’t care about replying to you.
⤷ Start with people who want to build with you.

➞ Engage with people who already care about you

⤷ When your posts show up in their feed, they’ll engage too.
⤷ That signals the algo to keep showing your content to different people.

This isn’t about engagement-for-engagement.

It’s about building mutual connections with people who are in it for the same reasons and share similar interests, opinions and values with you.

▪ Let’s Talk about Your Posts

They’re Also Part of the Problem

A lot of people write like they’re journaling.

Random thoughts like “I love pizza” or “Just had coffee. YUM!”

That’s great.. but it’ll never facilitate growth.

Because these posts have:

☒ Lacks emotion
☒ No reason for people to reply
☒ No edge, no angle
☒ Doesn’t spark a conversation

✓ Here’s What to Change

End with a real question

⤷ Not “Do you agree?” or “What do you think?”
⤷ Ask something that’d resonate. Something they’d want to answer.

Post opinions that spark something

⤷ Hit a nerve
⤷ Punch em in the gut
⤷ Make it so people won’t help but comment.

Pair that with meaningful replies

⤷ Be thoughtful
⤷ Be truthful about your opinions on the post
⤷ Make it so people get to know who you are.

Outbound Replies + Purposeful Posts = Engagement 📈

❥ Your Homework

⇾ Reread this
⇾ Actually implement something
⇾ Reply and tell me what you’re changing

Then do it again tomorrow

Because if you don’t apply this…
reading this entire newsletter was a waste of your time.

Take f*cking action.

I didn’t grow my presence on X by reading more newsletters.

I grew by applying what I learned. Check me out: @aunysillyme

Your turn to crush it now!

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